Montreal · Since 2012

For the people who watch every reaction.

We say what we think, laugh at what deserves it and argue about the rest. This store is for the people who watch along every week, and for anyone who's about to start.

Shop the collection →
One of the hosts on stage at the microphone
Aba and Preach side by side in a dark portrait
13Designs
7Garments for each design
4.9★Average review
2012On YouTube since
Aba and Preach on a red carpet, holding awards
Our story

Merch with
something to say.

We're Aba Atlas and Erich "Preach" Étienne from Montreal, and Aba and Preach is our commentary and reaction channel. We give our opinions on culture, taboos and social issues, react to whatever the internet throws at us, and take the conversation to our podcast and to live stages too.

Every design here comes from our world: the graffiti logo, the faces, the slogans and the in-jokes you know from the videos. They come on tees, long sleeves, crewnecks and hoodies, with kids' and youth sizes too.

What we stand for

Four things behind every piece

01

A size chart on every product

Every product page has its own size chart, so you can check the fit before you order.

02

Every design has a story

Each design comes from the Aba and Preach world, and the product page tells you what's on it.

03

Sizes for everyone

Unisex cuts for adults, plus kids' and youth sizes, all with the same designs.

04

Say it with your shirt

Slogans, faces and jokes made to start a conversation wherever you wear them.

Aba & Preach
vs everybody.

Thirteen designs on tees, long sleeves, crewnecks and hoodies, with kids' and youth sizes too.

Shop the collection →